# Moodfotografie

> Moodfotografie is a Berlin-based sensory translation studio. We make people feel physical products before they can touch them — through photography, video, and visual direction. Founded by Efi and Moritz, a Berlin photographer couple with 10+ years of experience.

## What we do

We translate what a product feels like into what it looks like. Not standard product photography — sensory direction. Our work creates physical sensation in the viewer: texture, weight, warmth, taste, desire.

This is what we call sensory translation: the craft of communicating what a product feels like through visual language, in any medium.

## Who we work with

Growing consumer brands (FMCG, food & drink, beauty, lifestyle, homewares) with revenue between €500k–5M that are scaling paid social or entering new retail channels. Brands where imagery genuinely moves the needle on conversion.

Example clients: Veganz (highest brand recall in Austrian digital awareness campaign), Einfach Weniger (significant ROAS lift on paid social), Amira Homes (product launch imagery).

## Services

- Brand photography — emotional, conversion-driven imagery for growing consumer brands. Projects from €2,000.
- E-commerce photography — Amazon and Shopify product sets optimised for click-through and conversion.
- Product launch visuals — full visual identity for new product lines.

## Workflow

1. Client briefs us on product, platform, and what's not working with current imagery
2. We develop and send concept proposals — before any payment or product shipment
3. Client ships the product to our Berlin studio (returned after shoot)
4. Client receives final images in Dropbox within 2–3 weeks

No studio visit required. We work with brands across Germany and internationally.

## Key proof points

- Veganz campaign: highest brand recall in Austrian digital brand awareness campaign
- Einfach Weniger: significant ROAS lift enabling business scaling on paid social
- Amira Homes: "emotionally grabbed us" — product imagery that drove store launch success

## Contact

- Website: https://moodfotografie.de
- Email: business@moodfotografie.de
- Phone: +49 151 23 00 86 36
- Location: Kaiser-Friedrich-Straße 94, 10585 Berlin

## Content

- /blog/produktfotografie-berlin — Guide: What professional product photography in Berlin costs and when it pays off
- /blog/produktfotos-produktbilder — Guide: Product photos that sell — why the first image determines conversion
- /blog/amazon-produktbilder — Guide: Amazon product images — the main image strategy that drives more clicks